http://publishing.booklocker.com/2007/02/13/pros-and-cons-of-google-adwords/ What goes on the POD and Ebook publishing industry, written by someone who owns a POD and Ebook publishing company. Sat, 19 Sep 2009 19:11:46 -0400 http://wordpress.org/?v=2.8.4 hourly 1 http://publishing.booklocker.com/2007/02/13/pros-and-cons-of-google-adwords/comment-page-1/#comment-149 Gil Tue, 27 Mar 2007 15:37:47 +0000 http://publishing.booklocker.com/2007/02/13/pros-and-cons-of-google-adwords/#comment-149 I deal in a very narrow field. I don't have a large click-thru rate. I do file repairs and there may only be a search a couple of times per week for the words that I use. It does not cost Google any more money to keep search words in their database for the occasoional use of those words. Why penalize the small business owner who only looks for a very small segment of searches. Lot's of small people like me can add up to a very large profit for Google but only if our searches are cost effective and remain on line with Google. I deal in a very narrow field. I don’t have a large click-thru rate. I do file repairs and there may only be a search a couple of times per week for the words that I use. It does not cost Google any more money to keep search words in their database for the occasoional use of those words. Why penalize the small business owner who only looks for a very small segment of searches. Lot’s of small people like me can add up to a very large profit for Google but only if our searches are cost effective and remain on line with Google.

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